About Me

ROBIN STEVENS

UX Strategy // Research // IA // Design

I'm a Senior UX Strategist and Designer with 20+ years of experience at enterprise clients including US Bank, Ford Credit, GE, and Henkel — available for W-2 contract or full-time engagements through talent and staffing firms.

I specialize in bringing UX structure and user advocacy to complex B2B, fintech, and civic technology challenges.

Each time I start a new project my curiosity ignites. What problems and challenges is the business looking to solve? Where does this project sit along a product roadmap? Who are the users and what are their needs and their goals? It's exciting to map the terrain that allows good design solutions to emerge.

I have a vivid memory of attending my first research listening lab. UX was an emergent discipline. I listened to customers describe their expectations and felt a professional tectonic shift. For me, satisfying experience design doesn't come from an organization's loudest voices. It comes from the user feedback.

Since then I've employed many techniques to put myself in the end users' shoes. What do users need, want and expect? Digital journeys are successful when design feels almost invisible; it's our job to set and meet user expectations at each step along the way. I get a charge from finding the intuitive path that gets users where they want to go. The business results follow.

I create deliverables in whatever software makes most sense for the team. Figma has become essential — including Figma Make for AI-assisted prototyping. I use Claude and Gemini for LLM-assisted research work: identifying patterns across interviews, extrapolating pain points, and preparing research guides. Sometimes hand-drawn sketches and whiteboard brainstorming get the trick done. The tools change; the goals of good strategy and intuitive experience are the same.

Let's collaborate!

KIND WORDS FROM CLIENTS

"I brought Robin in for large, complex projects. She consistently provided senior-level skills and perspective from discovery through information architecture and design. Her communication and deliverables were excellent across agency teams and client stakeholders."

— SHARON HUBER

Managing Director of Content & Media, CMD AGENCY

"Robin led the team that enabled us to understand the diverse audiences for our website, and developed a comprehensive, data-driven digital strategy, information architecture, and user experience design that drove every aspect of our site design, and continues to inform it today.

Her research-driven approach also helped us to update and improve our site, and to solve complex challenges to create seamless and intuitive experiences for a wide range of people seeking to accomplish a broad variety of tasks. Her work was critical in enabling a digital-first reorientation of our entire organization.."

— Jay Cosnett

Web Strategist, Oregon Historical Society

Get in touch with Robin

CONTACT